From the brand
position: relative;
}
.aplus-v2 .apm-brand-story-carousel-hero-container,
.aplus-v2 .apm-brand-story-carousel-hero-container > div {
position: absolute;
width: 100%;
}
/*
Ensuring the carousel takes only the space it needs.
The sizes need to be set again on the absolutely positioned elements so they can take up space.
*/
.aplus-v2 .apm-brand-story-carousel-container,
.aplus-v2 .apm-brand-story-carousel-hero-container {
height: 625px;
width: 100%;
max-width: 1464px;
margin-left: auto;
margin-right: auto;
overflow: hidden;
}
/*
This centers the carousel vertically on top of the hero image container and after the logo area (125px).
Margin-top = (heroHeight – cardHeight – logoAreaHeight) / 2 + logoAreaHeight
*/
.aplus-v2 .apm-brand-story-carousel .a-carousel-row-inner{
margin-top: 149px;
}
/*
Cards need to have a width set, otherwise they default to 50px or so.
All cards must have the same width. The carousel will resize itself so all cards take the width of the largest card.
The left margin is for leaving a space between each card.
*/
.aplus-v2 .apm-brand-story-carousel .a-carousel-card {
width: 362px;
margin-left: 30px !important;
}
/* styling the navigation buttons so they are taller, flush with the sides, and have a clean white background */
.aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-left,
.aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-right {
padding: 0px;
}
.aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-left .a-button-image,
.aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-right .a-button-image {
border: none;
margin: 0px;
}
.aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-left .a-button-image .a-button-inner,
.aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-right .a-button-image .a-button-inner {
background: #fff;
padding: 20px 6px;
}
.aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-left .a-button-image .a-button-inner {
border-radius: 0px 4px 4px 0px;
}
.aplus-v2 .apm-brand-story-carousel .a-carousel-col.a-carousel-right .a-button-image .a-button-inner {
border-radius: 4px 0px 0px 4px;
}

Perfect Rice Every Time
Finally available in the USA!
-
Yum Asia built a solid reputation for excellent products since we started in 2006. We were the first to introduce Zojirushi to the UK/EU markets and rapidly became the ‘go-to’ store for premium rice cookers and the knowledge that goes with using them. Our brand is now synonymous with high quality materials, stylish design and advanced fuzzy logic. We sell multi award winning rice cookers that use tomorrow’s technology today!
-
Who are we?
Saucepan rice is never the same as rice which you get in Asia and good restaurants. There is now a better way to cook rice and in 2006 we set out to ignite a rice cooker revolution in the UK, Europe and USA.
What makes our products unique?
Our products use modern design, useful technology and helpful functions. Our passion for all things rice our rice cookers helps you open up a whole new world of cooking.
Why do we love what we do?
Proud and humbled by the international recognition of our innovative products. To watch the joy of someone eating perfect cooked rice is our biggest reward.
-
A passion for all things rice!
-
British designed – Asian built
Designed by British engineers in combination with our Asian partners to make well tested and useful products.
-
Multi Award Winning Products
We innovate and lead the way with our technology so that everyone can become part of our rice cooker revolution
Product Description

- 120V, 60Hz – Factory made for the US with detachable US plug and power cord
- 8 cup / 1.5 litre capacity of uncooked rice – enough for 1-8 people (0.5 to 8 cups)
- Advanced Fuzzy Logic (AI) Technology
- White/long grain, short grain (for sushi), brown rice, crust (Tahdig) and regular rice settings. ‘Fast’ cook setting for quicker white rice cooking
- Useful multi-cooker features – steam, porridge, slow cook, soup, cake baking and yoghurt settings
- High quality 5 layer Ninja 2mm thick ceramic coated inner bowl with easy lift handles
- Easier to read water level lines for different types of rice
- 24 hours keep warm function and 24 hours timer feature
- 10 minute rice function countdown timer
- State of the art Korean designed ‘Motouch’ control panel Cool ice blue crisp and bright LED display
- Glossy white colour with silver metallic accented lid
- 3D heating technology. Power on/off function
- Detachable Stainless Steel inner lid, outer steam cap and condensation collector for easy cleaning
- Food grade steam basket, measuring cup, spatula and soup ladle included. Multi language instruction manual (EN, FR, DE, IT and ES)
- Multiple Award Winning: IDEAL HOME magazine – ‘Approved Product / Best In Category 5/5 rating (March, 2021), THE TELEGRAPH – ‘Top 5 Rice Cooker’ (May, 2020), KBB magazine – ‘Best Rice Cooker’ (Sept, 2019), i-NEWS magazine – ‘Awarded i-Buy Best Rice Cooker’ (March 2023), ESQUIRE magazine – Top Rice Cooker, (February, 2021), T3 magazine – ‘Best Rice Cooker’ (2018), ETM Testmagazin – ‘Best Rice Cooker’ (2021)

What Makes Sakura Special?
Sakura is a great all rounder – it’s ideal for the growing family or people who just love eating rice! Sakura can cook all types of rice perfectly at the touch of a button but also has useful complementary add on multi functions. Our advanced fuzzy logic (AI) technology controls the temperature using phased cook cycles for the efficient and perfect cooking of many different types of rice. You can cook long grain, short grain (including sushi and glutinous rice), brown rice (short or long grain). Sakura doesn’t just cook perfect rice, it cooks other grains like quinoa, cous cous, millet and pearl barley perfectly too. The add on functions include porridge that can be used for rice or oat porridge, slow cook, steam (steam basket included), soup, cake baking, crust (for Persian Tahdig) and yoghurt.. Sakura is designed to be used in the US (120V, 60Hz power) and is supplied with a US detachable power cord.

- Advanced Fuzzy Logic (AI)
Sakura’s functions us advanced fuzzy logic (AI) programming to control the temperature for the efficient cooking of many different types of rice including long grain, short grain (sushi), brown rice and a quick cook option if you want the rice cooked a little faster. Sakura is designed to cook rice using over 7 distinct phases to produce perfect rice every time and to carefully retain nutrients, aroma, texture and give a great taste. This phased cooking and adjustments in temperature are controlled using Sakura’s microprocessor and ensure perfectly cooked rice every time. Sakura also has an improved 10 minute countdown timer for rice cook functions to give you advanced warning of when your perfectly cooked rice will be ready for serving.
- 24 Hour Keep Warm/Timer
Yum Asia’s rice cookers have a 24 hours automatic keep warm – it keeps rice at an ideal serving temperature until it’s ready to be served. There is a countdown indicator during the cooking cycle and when the rice is cooked a beep sounds and the cooker automatically shifts to keep warm mode. This keep warm temperature has been designed to be optimal for safe rice preservation. For added convenience, there is a pre-set time function which can be set up to 24 hours in advance, so you can have delicious rice ready for when you come in from work or steaming hot porridge waiting on a cold winter’s morning.
- Where Function And Style Create Perfection
Sakura has unique Asian styling with a tough, hard-wearing and easy to clean thermoplastic polymer exterior. It has a state of the art Korean designed ‘Motouch’ control panel with an extra-large, cool ice blue LED display which is super-sharp and bright. Unlike other rice cookers, the control panel doesn’t have any push buttons. Instead it has a hygienic modern ‘Motouch’ control panel which is pressure/touch sensitive and detects your finger when you place it on an icon
- Ninja Ceramic Bowl
We have designed every aspect of Sakura with our customers in mind and decided to include a hard-wearing, 5 layer inner bowl with a 2mm thick ceramic coating which is BPA-free and PTFE/PFOA free. Our Ninja bowls also have easy to read silk print water level lines for different types of rice.
- 3D Heating Technology
Sakura has a heating element on the inside bottom of the unit and a unique 3D heating design. This means that the heat from the heating element is dispersed around the sides of the bowl and heat also comes from the stainless steel inner lid to apply heat downwards into the inner bowl for more even cooking of rice and other dishes.
- Easy Cleaning
The stainless steel inner lid, steam cap and condensation collector are all removable for easy cleaning and no mess. The slick thermopolymer exterior is easily wiped down for that new appearance every time and added hygiene.

Sakura uses advanced fuzzy logic (AI) to ensure rice is cooked perfectly every time. The graph above shows how our fuzzy logic / AI processor adjusts the temperature using the weight and detecting the heat inside the cooker along with pre-programmed conditions to cook rice on a typical cooking cycle.
Sakura also uses at least 7 phases of cooking which includes preheat, absorb water, heating, boiling, steam, cool down and keep warm with steam which are each calculated for time and temperature using the advanced fuzzy logic to create the perfect rice for your meal.
- Preheat – Sakura starts to gently heat the rice and water in the inner bowl to between 50-60°C. This begins the cooking cycle and is key to the release of sugars into the water from the rice grains.
- Absorb Water – The cooking temperature is further increased whilst the advanced fuzzy logic makes small adjustments to obtain a range of between 50-80°C so the rice can optimally start absorbing the water depending on the setting chosen.
- Heating – The temperature is increased again to between 75-85°C to start the actual cooking process. This varies depending on the setting chosen.
- Boiling – Sakura then rapidly increases the temperature to 100˚C boiling point to evaporate the majority of the water from the inner bowl and to further cook the rice part way.
- Steam – The steaming part of the cooking cycle enables the rice to continue cooking while reabsorbing the sugars in the remaining water back into the rice whilst simultaneously evaporating the remaining water. This part of the cycle makes the rice taste sweeter, more nutritious, have better aroma/texture and completes the final rice grain cooking.
- Cool Down – Water balancing then occurs using low temperature range cycling to ensure there is no remaining water left and that the rice has the correct moisture content.
- Keep Warm and Steam – The temperature is then held at an optimal 70-74°C to continue to steam the rice and keep the rice safe of bacteria etc . This ensures the rice is perfectly cooked, fluffy and delicious and ready for when you need it.

Premium Rice Cooking With Carefully Selected Add On Multi Functions
|
|
|
---|---|---|
Step Into The Future Of Rice CookingSakura has a Korean designed ‘MoTouch’ control panel with an easy to cool ice blue crisp and bright LED display. The touch sensitive buttons are easy to operate and it’s clean glossy white exterior and brushed silver metallic lid gives Sakura a modern stylish appearance. You also get a 180ml rice measuring cup for accurate rice measuring to cook just the amount of rice you need. Included is a premium rice spatula, soup ladle and a food grade steaming tray to place above the rice you are cooking which is perfect for steaming vegetables and other foods. |
Sakura Cooks Rice Perfectly and More!Sakura is a great all rounder. Up to 8 cups capacity (as little as 1 cup) it’s ideal for the growing family or people who just love eating rice. Look at what it can do:
|
Designed By People That Know Rice CookingAt Yum Asia we love Asian food but found that the biggest problem is that we couldn’t replicate the perfect rice we found when we were in restaurants! No matter how hard we tried, rice cooked in a saucepan just wasn’t the same. After some really disastrous purchases of non-fuzzy logic rice cookers, which rather than cooking the perfect rice we were looking for, just spat out starchy water all over our kitchen worktop, we bought a fuzzy logic rice cooker and it changed the way we cook completely. From 2006 onward we coined the phrase ‘Perfect rice at the touch of a button’. |
![]() |
![]() |
![]() |
![]() |
![]() |
|
---|---|---|---|---|---|
Panda Mini Rice Cooker | Sakura Rice Cooker (Black) | Sakura Rice Cooker (White) | Kumo YumCarb Rice Cooker (Light) | Kumo YumCarb Rice Cooker (Dark) | |
|
|
|
|
|
|
Customer Reviews |
.aplus-v2 .aplus-review-right-padding { padding-right: 0.1rem; } 4.7 out of 5 stars
1,409
|
.aplus-v2 .aplus-review-right-padding { padding-right: 0.1rem; } 4.6 out of 5 stars
1,137
|
.aplus-v2 .aplus-review-right-padding { padding-right: 0.1rem; } 4.6 out of 5 stars
1,137
|
.aplus-v2 .aplus-review-right-padding { padding-right: 0.1rem; } 4.3 out of 5 stars
219
|
.aplus-v2 .aplus-review-right-padding { padding-right: 0.1rem; } 4.3 out of 5 stars
219
|
Price | $109.90 | $159.90 | $159.90 | $89.90 | $89.90 |
Capacity | 3.5 Cups / 1-3 people | 8 cups / 1-8 people | 8 cups / 1-8 people | 5.5 cups / 1-5 people | 5.5 cups / 1-5 people |
Heating Method | Conventional with Advanced Fuzzy Logic (AI) | Conventional with Advanced Fuzzy Logic (AI) | Conventional with Advanced Fuzzy Logic (AI) | Conventional with Advanced Fuzzy Logic (AI) | Conventional with Advanced Fuzzy Logic (AI) |
Inner Bowl Type | 2mm Ninja Ceramic | 2mm Ninja Ceramic | 2mm Ninja Ceramic | 2mm Ninja Ceramic | 2mm Ninja Ceramic |
Control Panel Button Type | Smart Button | MoTouch | MoTouch | Smart Button | Smart Button |
Number Of Rice Cooking Functions | 4 | 6 | 6 | 5 | 5 |
Number Of Add on Functions | 4 | 6 | 6 | 3 | 3 |
Display | Ice White LED | Cool Blue LED | Cool Blue LED | Ice White LED | Ice White LED |
Exterior Colour | White and Grey | Black and Silver | White and Silver | Light Stainless Steel | Dark Stainless Steel |
Power Supply | 120V – 60Hz with detachable US power cord | 120V – 60Hz with detachable US power cord | 120V – 60Hz with detachable US power cord | 120V – 60Hz with detachable US power cord | 120V – 60Hz with detachable US power cord |

4 GREAT REASONS TO BUY FROM US:
- Over 37,000 happy customers across the US
- Real people on our support team ready to help
- The finest materials and stunning design — all our products are developed with an obsessive dedication to quality, durability, and functionality
- We use the most secure online ordering systems on the market, and are constantly improving our software to make sure we offer the highest possible security

BUY WITH CONFIDENCE
Our mission is to make your shopping experience as safe and enjoyable as possible. Have questions? Feel free to contact our award-winning customer care team for advice on everything from product specifications to order tracking.
- Money back guarantee: Something not quite right? If you’re not totally satisfied with your purchase, you can return it within 15 days for a full refund
- Risk-Free Purchase: We utilize industry-standard Secure Sockets Layer (SSL) technology to allow for the encryption of all the sensitive information, so you can be sure your details are completely safe with us
- Trustworthy payment method: We partner with the most popular online payment solutions that guarantee enhanced security and fast transaction processing